Biodegradable graphics for EDF sustainability project
Date Added: Tue 1 February 2011
Service Graphics, the large format print sister division of SP, has created a biodegradable graphic display for EDF Energy's customer contact centre. Service Graphic's innovative concepts, environmentally sound product knowledge and technological capabilities saw them selected to produce and install a permanent interactive sustainability room at EDF Energy's Doxford Park site. The room is designed to generate awareness and debate on sustainability and carbon reduction amongst employees and visitors.
The room display was constructed using environmentally friendly materials sourced by Service Graphics, including biodegradable BioMedia™ and Biolam film laminates to create biodegradable wallpaper graphics, Forest Stewardship Council (FSC) Certified MDF for the panelling and shelving, and BioRigid™ material for the biodegradable detailing.
Service Graphics used eco-label Nordic Swan accredited UV-Curable inks with their Durst Rho 500 flatbed printer to ensure environmentally friendly print production.
The room features two walls on which people can write their comments and thoughts on sustainable issues and one wall with a magnetic section displaying giant thought-provoking 'post-it' notes highlighting the targets that form part of EDF Energy's Sustainability Commitments.
Kevin Gatens, EDF Energy‟s Director of Customer Account Management at the Doxford customer contact centre, says, “The new sustainability room is really eye-catching and invites our staff and visitors to have their say. We hope it provokes real debate on our Sustainability Commitments and what more we should be doing as a company and as individuals to become more sustainable”.
“Service Graphics were able to help us make sure that everything used in the display is borrowed, reused or sustainably sourced, right down to the wallpaper paste. This was vital to the core concept of the room and their knowledge and expertise were crucial in helping us realise this aim. We’ve had great feedback already and plan to create a number of other rooms throughout the UK”.
Nick Cole, Managing Director of Service Graphics says, “We pride ourselves on being able to offer the very latest technologies to our clients and as market leaders we are responsible for moving the industry forward. We were delighted to meet the challenge from EDF Energy whose confidence in our abilities, and trust allowed us to bring them the very latest advances in sustainable display.”
To date, EDF Energy's sustainability rooms have been installed at their sites in Exeter, Doxford and Bexley Heath.
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